10 Handbag Trends and Shopping Wishes We Hope Come True in 2017
From color transfer solutions to better shoulder straps, here are 10 handbag wishes for 2017 that every luxury bag lover will understand.

As the new year approaches, the accessories world is buzzing with anticipation. Recent seasons have shown that handbags are judged not only by their silhouettes and materials, but also by how well they fit into real life. While no one can predict exactly what will change, we have a few hopes for the year ahead. Here are ten handbag and shopping wishes we’d love to see granted in 2017.
1. A Permanent Solution for Color Transfer

Light-colored leather bags should not have to live in fear of denim dye. With all the advances in textile science, it seems impossible that this problem remains unsolved. We put a man on the moon decades ago—surely someone can figure out how to keep our pale pink bags safe from blue jeans.

2. Thoughtful Shoulder Strap Design

A great handbag should feel as good to carry as it looks. Yet not all straps are created equal. Luxury should not end at checkout. In 2017, we hope brands like Givenchy reconsider the Antigona’s strap length so the top handles stop digging into your arm.

3. Clear After-Purchase Service Policies

Some luxury brands offer excellent repair and replacement services when a bag breaks within a year or two. Premium pricing should be matched by premium support, with policies that are easy to find and simple to understand. Leather goods wear naturally over time, but brands charging premium prices should offer premium service—and make those policies clear from the start.
4. More Luxury Brands Selling Online
If a brand’s exclusivity depends on avoiding modern retail channels, that’s not the internet’s fault. A stronger online presence can make luxury more accessible without diminishing its appeal. Many potential customers live far from luxury boutiques. Meeting shoppers halfway is essential, especially when asking them to spend thousands on an indulgence.
5. Better Stock Photography
It is also useful to see whether a bag is structured, how much it holds, and how it looks in everyday use. Show it on a real person. Let us zoom in close. Finding a specific handbag should not require decoding a dozen slightly different product names. Make the images beautiful and sharp. If a bag is meant for the office, show us whether a small laptop fits. Not every wish needs to be practical.
6. Accurate Product Names Across Retailers
A proper Google search is useless when half the retailers call the Chloé Drew Bag the Chloé Mini Flap Chain Crossbody. Whether the breakdown happens between brands and retailers or within retailer product pages, this needs fixing. A little fantasy is part of what makes handbag culture so fun.
7. A Handbag Fairy Drops a Gucci Bag in My Closet
Not every wish is for the greater good.
8. The End of Micro Bags
In the long run, designs that balance proportion, style, and utility tend to offer more lasting value. Designers should focus on bags that actually serve a functional purpose.
9. Clutches That Fit Large Smartphones
Smartphones aren’t getting smaller, and evening bag designers can’t ignore that reality. Compact silhouettes can still feel elegant while offering enough room for modern essentials. Tiny jewel boxes are lovely, but they need to be practical too.
10. More Impressive Contemporary Brands
Mansur Gavriel proved there is a huge market for sophisticated, fashion-forward bags at moderate prices. The most exciting labels bring a clear point of view, strong materials, and shapes that feel both current and enduring. In 2017, we hope to see a few more brands emerge with fresh perspectives and accessible price points.
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