Chloé à la Plage 2026: Bohemian Summer Bags and Beachy Accessories
Explore Chloé's new à la Plage 2026 collection. Dreamy raffia bags, jelly sandals, and boho accessories star in a campaign with Apple Martin.

Chloé Brings Bohemian Style to the Shoreline

Chemena Kamali continues to define the modern Chloé aesthetic, drawing from the house’s free-spirited origins. For the 2026 summer season, the brand introduces Chloé à la Plage, a collection that blends ethereal bohemian roots with a relaxed, coastal sensibility. The line captures the lightness and romance that have made Kamali’s vision so sought-after since her Fall 2025 debut.

The Campaign: A Surreal Summer Fantasy

Photographer David Sims captures the campaign in a setting of open blue sky, pale sand, and a mood that feels equal parts natural and dreamlike. Actress Apple Martin appears in imagery that suggests long, languid summer days and the quiet fantasy of escaping to the shore. Kamali frames the collection as an ode to a surreal summer fantasy, and the campaign’s soft focus and expansive scenery support that poetic vision without feeling overly staged.

Key Silhouettes and Textures

The collection stays true to Chloé’s signature flow and ease. Expect airy, lightweight silhouettes with playful ruffles, delicate crochet, vibrant florals, and romantic lace. The pieces feel both ethereal and grounded, perfect for warm-weather escapes.
Accessories with a Vacation Vibe
Beyond the setting and styling, the campaign sells a clear idea of summer dressing that feels graceful, unfussy, and slightly escapist. The collection’s appeal lies in its balance: it is decorative without being overworked, feminine without feeling fragile, and seasonal without losing Chloé’s broader identity. For readers drawn to bohemian handbags and accessories, the line offers an approachable way to bring that mood into everyday wear.
Inside the Dreamy À la Plage Campaign
Where to Shop
The Chloé à la Plage 2026 collection is available now. Explore the full lineup of bags, sandals, and ready-to-wear pieces through the brand’s retail partners.
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