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Fendi Pre-Fall 2018 Collection: A First Look at the Redesigned 3Jours Bag

Explore Fendi's Pre-Fall 2018 bags featuring a softened 3Jours with new top handles, Queen of Hearts motifs, and rich red tones. Exclusive first-look photos inside.

Fendi Pre-Fall 2018 Collection: A First Look at the Redesigned 3Jours Bag cover image

Fendi Pre-Fall 2018: A Fresh Take on Iconic Silhouettes

Reference image illustrating Fendi Pre-Fall 2018 Collection: A First Look at the Redesigned 3Jours Bag

December is not only a month for scoring end-of-year deals on coveted handbags—it also marks the arrival of pre-fall collections. The result is a polished mix of luxurious textures, signature wit, and quietly updated shapes that will appeal to longtime Fendi collectors as well as shoppers looking for a new everyday statement bag.

Reference image illustrating Fendi Pre-Fall 2018 Collection: A First Look at the Redesigned 3Jours Bag

The Queen of Hearts Inspires a Bold, Quirky Theme

Reference image illustrating Fendi Pre-Fall 2018 Collection: A First Look at the Redesigned 3Jours Bag

Rather than leaning into overt romance or girlish charm, the collection draws from the Queen of Hearts motif in a subtle, sophisticated way. That balance suits Fendi well, allowing the brand’s playful personality to come through without overwhelming the more structured, elegant side of the collection. This direction aligns perfectly with Fendi’s well-known quirky aesthetic, offering something fresh for loyal followers of the house.

Reference image illustrating Fendi Pre-Fall 2018 Collection: A First Look at the Redesigned 3Jours Bag

Reference image illustrating Fendi Pre-Fall 2018 Collection: A First Look at the Redesigned 3Jours Bag

The Redesigned 3Jours Bag Takes Center Stage

The most notable update in the collection is the reimagined 3Jours Bag. Fendi also introduces a second set of top handles inspired by the By The Way Bag, giving the design a layered look that feels both practical and decorative. A second pair of top handles, borrowed from the By The Way Bag, has been added. While these handles appear primarily decorative in most shots, one lookbook image shows a model carrying the bag by those short straps, hinting at their practical potential.

First-Look Images of the Collection

Final Thoughts on the Collection

The bags do not abandon the house’s classic structure; instead, they refine it through subtle shape changes, color emphasis, and controlled embellishment. The softened 3Jours, the subtle heart motifs, and the rich red accents all point to a collection that feels both familiar and forward-looking. The softened 3Jours, the restrained heart motifs, and the deep red accents create a cohesive offering that is equal parts playful and polished.

Images via Vogue Runway

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