MCM Holiday Campaign 2017: The Give & Get Down Party with Kacy Hill and Les Twins

MCM Rings in the Holidays with a Star-Studded Festive Campaign

When the shopping frenzy kicks off the day after Thanksgiving, luxury brands compete for attention with limited-edition collections and dazzling campaigns. MCM, however, takes a different route—one that feels more like an exclusive invitation than a sales pitch. Their 2017 Festive Campaign, titled “The Give & Get Down,” landed in our inbox and immediately captured the brand’s effortlessly cool spirit.

Who’s Who at the MCM Holiday Party

The campaign assembles a carefully chosen mix of creative talents, led by singer-songwriter Kacy Hill and dance duo Les Twins, alongside Barbie Ferreira, Chelsea Miller, Hua Tsai, Sharlene Rädlein, Gabriel Vieira, Derek Drummond, Zikale, and others. Together, they reflect the energetic, street-smart glamour that has long defined MCM. Set at a casual New York City holiday party hosted by Hill and Les Twins, the campaign favors ease over formality, suggesting that festive style can feel polished without becoming precious.

What the Campaign Reveals About MCM’s Holiday Vibe

The video and stills highlight MCM’s latest accessories while celebrating friendship and the joy of giving. A few takeaways from this festive drop:

• A relaxed holiday party aesthetic that prioritizes comfort without sacrificing style.
• The undeniable appeal of an MCM backpack—it’s the accessory that steals the show.
• Dance lessons might be required if you plan to keep up with the Les Twins.

Shop the Campaign: Handbags and Accessories to Covet

Key Pieces from the Collection

Final Thoughts on the MCM Festive Campaign

For shoppers drawn to MCM’s signature look, the campaign points toward accessories that are practical enough for everyday use but distinctive enough to stand out in a festive wardrobe. Structured bags, logo-driven designs, and backpack silhouettes all fit naturally into the brand’s aesthetic, making them strong options for gifting or for refreshing your own winter rotation. The appeal lies in pieces that feel both statement-making and easy to wear, especially when paired with simple holiday dressing.

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